"The $100 Startup" is not a very good book

This is a review of "The $100 Startup," by Chris Guillebeau. For a previous book review, see "Pound Foolish" is a pretty good book.

Chris Guillebeau has a lot of interesting friends and acquaintances

The conceit of "The $100 Startup" is that entrepreneur extraordinaire Chris Guillebeau had a flash of inspiration: everywhere he went, he met people who shared their stories of achieving "freedom" (a concept we'll return to in a moment) through low-startup-cost enterprises: at its most basic, just a website, an e-mail address, and a PayPal account.

So Guillebeau, being an entrepreneur extraordinaire, decided to survey, compile, and analyze the experiences of those entrepreneurs to see if he could identify the general principles which led to the success of their micro-enterprises, and share them with the world.

Unsurprisingly, Guillebeau's profiles of entrepreneurs are the highlight of the book. It is genuinely interesting to read about a variety of ways people are getting by in an era where anyone can be paid by anyone for anything they feel like paying for.

Guillebeau is not a particularly effective storyteller

If that sounds familiar, it's because for the last 15 to 20 years, anyone with access to the internet has access to thousands of stories of entrepreneurs starting with virtually no capital developing successful online products. Many of those articles are well-written and informative for people considering starting their own online businesses.

This is a fascinating topic that has been treated extensively by the news media, which knows a good story when it sees one. But Guillebeau brings no particular expertise to this storytelling project. Rather, he roots around in his survey data until he finds a piece of Talmudic wisdom, like, "Offer an incredible guarantee, or don't."

Well, yes, Chris, those are the options.

For someone supposedly concerned with "freedom," Guillebeau is oddly obsessed with financial success

Guillebeau frames his book as a series of stories, including his own, of entrepreneurs who, often accidentally or via unexpected misfortune, find themselves forced to support their families through small businesses of their own design.

But the more you read, the more you find that he's talking about businesses that are so profitable they replace the income the entrepreneur was earning through traditional employment. In other words, this is a world much closer to traditional entrepreneurship than he lets on: it's ambitious, money-oriented, self-motivated people making middle-class incomes through sole proprietorship.

Here's one of his informants talking about her business philosophy: "Remember that the goal of business is profit. It's not being liked, or having a huge social media presence, or having amazing products that nobody buys...Business is not a popularity contest...There's nothing wrong with having a hobby, but if you want to call it a business, you have to make money" [165].

Needless to say, that philosophy is deeply ingrained in American society — yet Guillebeau appears to believe he can claim to have discovered the profit motive by cloaking it in the language of "freedom."

Of course anyone would be excited to discover that they can make as much money from a small business as they do from formal employment; it's no doubt an incredibly exciting thing to discover. But Guillebeau never gives a coherent explanation for why formal employment is "less free" than self-employment; why making wedding dresses at home is "more free" than making wedding dresses in a factory; why making award bookings for strangers (yes, Gary Leff is one of the case studies) is "more free" than running a North Carolina research center. More profitable, maybe, but that's a much less interesting claim than the one Guillebeau seems to think he is making.

"The $100 Startup" misses the trees for the forest

Guillebeau repeats variations on the following mantra throughout the book: "You can open a PayPal account in five minutes and receive funds from buyers in more than 180 countries" [xvi].

But astonishingly, his only anecdote from an actual entrepreneur using PayPal is devastating: "The problem was access to money. Because Naomi is Canadian but has lived in the United States, the United Kingdom, and elsewhere, she often has issues with her PayPal account being closed as she travels the world, leaving her with plenty of funds in the account but no way to access them" [181, emphasis in original].

Instead of turning this into a teachable moment about the vagaries of using PayPal for your online payments processing (which I'd be happy to tell Chris all about), he describes her borrowing money from a stranger to pay conference registration fees. I'm glad Naomi worked something out, but for your typical entrepreneur who foolishly depended on PayPal for worldwide payments processing, this situation would be simply devastating.

And indeed, the entire book is full of inspirational aphorisms rather than concrete advice on the mechanics of running a small business.

Guillebeau is either gullible or naive about the 1099 economy

Repeatedly through "The $100 Startup," Guillebeau refers to people "deciding" whether to work or employ workers as employees or independent contractors.

Regarding a designer who returned to work after leaving her job to start a small business, he writes, "Also, Tsilli now worked as a contractor instead of an employee, and that gave her an unexpected but important sense of still earning all her income 'on her own,' with roughly half coming from the studio and half from her business" [230].

Regarding a transcription service: "Then she made another key decision: not to hire employees but only hire contractors. By building the team on a contract-only basis, she had more flexibility to increase or downsize the numbers, depending on market needs...(The contractors all understand that the work is cyclical and future projects aren't guaranteed)" [222].

Let me be clear: a wide swath of the American workforce is improperly classified as independent contractors in order to reduce the payroll tax burden on their employers. Employee and independent contractor status is not properly a "decision" made by either the employee or the employer: it's a legal determination based on the facts and circumstances of their employment. And the default, absent a raft of mitigating circumstances, is for employee status.

Guillebeau's studied ignorance of this problem treats the classification as a "business decision." It's not, and he invites abuse by suggesting it is.

I run a $205 startup, and I'm glad I didn't read this book before I started

Over two years into this project, I've made a lot of mistakes, many of which I recognize in the stories in this book (can you say affiliate links?). But if I had in mind the mechanistic, profit-oriented vision this book proselytizes when I started, I don't think I would have made it to my one-year anniversary, let alone still be blogging over two years later.

Guillebeau's vision of entrepreneurship is deadening, profit-oriented, and capitalistic, red in tooth and claw. That's fine: American culture is deadening, profit-oriented, and capitalistic. But his attempt to reimagine that culture and the role of the entrepreneur within it as a lone voice crying out in the wilderness for freedom does a disservice to those who truly reject the relentless pursuit of wealth as the principle goal of life.

Use Amazon Allowance to meet monthly transaction requirements

[edit June 28, 2015: this post originally said Bank of America BBR cards pay $20 and $25 per quarter; in fact they pay $25 and $30 for non-BoA and BoA customers, respectively, as correctly indicated on the second mention. We regret the error.

Via Doctor of Credit, earlier this month Amazon introduced a service called "Amazon Allowance." With Amazon Allowance, you can configure recurring purchases of Amazon gift credit in denominations as low as $0.50, which are automatically deposited into the gift card balance of the recipient.

And yes, you can set yourself up as both the sender and recipient of an Amazon Allowance.

4 ways to use Amazon Allowance

Amazon Allowance simplifies and automates an aggravating problem: how to meet monthly transaction requirements while using the least possible cognitive bandwidth. Here are four use cases for Amazon Allowance:

  • American Express Amex EveryDay and EveryDay Preferred. These two cards give a 20% and 50% bonus on all points earned each statement cycle you make 20 or 30 purchases, respectively. By setting up 15-25 recurring monthly Amazon Allowance transactions, you can automate those monthly transaction requirements and get back to manufacturing spend.
  • Bank of America BankAmericard Better Balance Rewards. This card gives a $25 ($30 for Bank of America deposit account customers) quarterly cash reward for customers who both make a purchase that posts to each statement during the quarter and who make at least the minimum payment on each statement during the quarter. By automating a $5 monthly Amazon Allowance and payment of your balance each month, you can earn $120 each year without a second thought.
  • Waiving monthly fees and triggering high interest rates. I recently opened a Wells Fargo checking account that carries a stiff $10 monthly fee each month I don't make at least 10 purchases with the linked debit card. By setting up ten $0.50 Amazon Allowance transactions, I'll never have to worry about that monthly fee being charged. Likewise, the high-interest checking account offered by Consumers Credit Union requires 12 debit and 12 credit card transactions each month to earn 4.09% APY on up to $20,000 [edit: see the comments for an additional, excellent idea].
  • Microhacking! The only purchases I ever make with my Barclaycard AAdvantage Aviator Red card are $0.99 Amazon gift card purchases each month, which are then forgiven each time a statement cuts. I used to make those purchases manually; now it's automated.

Thoughts towards best practices for Amazon Allowance

While it certainly seems possible to simply create all your allowances for the same date, three risks to doing so suggest themselves.

  • First, Amazon may have issues processing 50 small transactions on the same date.
  • Second, your credit cards and banks may have questions about a flood of identical transactions on the same date.
  • Finally, if any issues do arise, you may have trouble telling which same-day Amazon Allowance payments were processed and which were cancelled or otherwise affected.

That's why for now, I have each of my Amazon Allowance transactions set up to execute on different (sequential) dates each month.

Annual Twitter recommendations

At a reader's request, last year I wrote up a list of Twitter feeds that I follow, and consider essential to keeping my miles and points game in top form. Since the game is always changing, I thought I would turn it into an annual tradition.

When I wrote this post last year, I included a few of the biggest affiliate bloggers, simply as a way to keep your finger on the pulse of the mainstream. In the intervening year, those blogs have degenerated further into corporate advertising engines, and I can no longer recommend following them even purely for informational purposes. It's reached the point where I think they'd receive a stern warning if they ever did write something worth reading.

What do you think: are there any other essential Twitter feeds that belong in this list?

Chase Sapphire Preferred is terrible, get Slate instead

I'm going to do my readers a favor and assume that by the time they've graduated to blogs like mine from the training-wheels affiliate bloggers, they're perfectly aware of my objections to the Chase Sapphire Preferred, so I won't relitigate that case today. Suffice it to say, the only person who should even entertain the notion of paying a $95 annual fee for the card is a business traveler who's reimbursed for their travel expenses and is allowed to pay for their own hotels and meals while on the road. Even then, I'd be skeptical.

But whenever I rail against the Sapphire Preferred, someone inevitably comes back with their supposed trump card: "Sure," they say, "you'd have to be crazy to keep the Sapphire Preferred, but a 40,000 Ultimate Rewards-point signup bonus makes it worth applying whenever you're eligible for a new bonus."

That's wrong too. Here's why.

Both Sapphire Preferred and Slate can be product-changed to Freedom

While Sapphire Preferred is an Ultimate Rewards-earning card and Slate isn't, both products are "own brand" Chase credit cards, and cardholders can call in to request a product change to the best no-annual-fee Ultimate Rewards-earning credit card: Chase Freedom.

That means the end game is the same with both cards: a product change to Freedom. The only comparison worth making is the advantages of signing up for each card in the first place. So which card offers bigger rewards for signing up?

What are 40,000 more Ultimate Rewards points worth to you?

A lot of bloggers will try to tell you what 40,000 Ultimate Rewards points are worth. A night at the Park Hyatt Vendôme costs 672 Euro, so 40,000 Ultimate Rewards points must be worth $810!

But I don't really care what 40,000 Ultimate Rewards points are worth in the abstract. I care what 40,000 more Ultimate Rewards points are worth.

And the answer is that if you're not going to redeem them, they're worth $400.

Now, maybe you are going to redeem them. Maybe you keep your Ultimate Rewards balance as low as possible by continually redeeming them for premium cabin international trips and luxury hotels. But even if so, don't value 40,000 more Ultimate Rewards points at the highest value you get from the program; value them at the average value you get across all your travel redemptions.

What is a $30,000 negative-interest-rate loan worth to you?

I wouldn't have thought it was possible, but last week I understated the value of the Chase Slate introductory balance transfer offer of no balance transfer fee for transfers within the first 60 days, and a 0% interest rate on balance transfer for 15 months.

I wrote, "for the first 60 days of a Slate account membership, you can transfer up to $15,000 in balances with no balance transfer fee."

But that's not exactly right. You can transfer up to $15,000 from non-Chase-issued credit cards in the process of opening a new account, but that actually has nothing to do with the $0 balance transfer fee and 0% balance transfer APR: it's a restriction Chase places on all balance transfers.

In fact, Chase's rule is that only $15,000 can be transferred in each rolling 30-day period. Since the $0 balance transfer fee lasts for the first 60 days of card membership, you're actually able to transfer up to $30,000 under the no-fee, 0% APR offer.

Of course, that would require having a sufficiently high credit limit, but Chase does allow you to transfer available credit from other credit cards, so you can always scrounge up as large a credit line as possible from your worthless Marriott, British Airways, Hyatt, and Southwest credit cards, for example.

Before I dig any deeper, let's be clear on the math here: your $30,000, 15-month loan has a negative interest rate because you've transferred the balance from other, rewards-earning credit cards. Using conservative assumptions of a 2% cash back credit card with 1% in purchase and liquidation fees, your $30,000 loan is worth a minimum of $300 — before you even get around to using the money!

So, how should you use the money?

Money is fun. Lots of money is even more fun

So now you've got $30,000 in cash lying around, and you only need to make minimum payments on your new Slate card for 15 months. What do you do with the cash?

  • Max out high-interest savings accounts. Maybe you're like me and you drip a steady amount into your high-interest savings accounts each month. That's no longer necessary: max them out and reap 5% or higher APY on your savings.
  • Pay down your mortgage. While your home is hopefully financed at an extremely low interest rate, you may still be paying private mortgage insurance if you haven't yet built up enough equity. By bringing your equity up to 20% of your home's value, you may be able to save hundreds of dollars a month in mortgage insurance payments (I'm not your banker or insurance agent; check with them first).
  • Pay down your student loans. I have a small Perkins student loan that's accruing interest at a rate of 5.6% APR. I'm going to pay it off, saving a few hundred dollars in interest payments over the life of the loan.
  • Make retirement contributions. If you qualify for the retirement savings contribution credit, up to 50% of your contributions to qualifying retirement plans can be rebated when you file your taxes. I recently wrote a walkthrough of the retirement savings contribution credit over at the Saverocity Forum; there's a lot more information available there.
  • Invest it. Of course traditional investment vehicles aren't paying much at the moment, but we're travel hackers: there are alternatives. You can fund Kiva loans with a 5%- or up-to-6%-earning credit card. If you belong to a bank or credit union that allows it, you can fund certificates of deposit with a rewards-earning credit card. A 6-month CD funded with a 2.22% cash back credit card suddenly adds 4.44% to your annualized return. 3-month CD's will double that again.
  • Buy something. Of course this isn't strictly speaking a way of maximizing the yield on your loan, but if the alternative is to finance a car or appliance at a high interest rate, being able to make the purchase with cash may save you hundreds or thousands of dollars.

Conclusion

The options I listed above are just the first few that sprang to mind; you no doubt have your own ideas about what you'd do with a $30,000 negative-interest-rate loan. So do the math, and in almost all cases I suspect you'll find the loan is more valuable than the additional Ultimate Rewards points.

After all, Ultimate Rewards points are easy to earn — a lot easier than finding negative-interest-rate loans!

Personal finance digression: some high-interest savings accounts may not be long for this world

I've long been a shameless advocate of high-interest savings accounts. By replacing low-yield bonds at a one-to-one ratio in your portfolio with FDIC-insured savings accounts yielding 5%-6% APR, you can replicate or exceed the returns of those bonds in your portfolio while reducing your exposure to volatility in the bond market. That's just about as close to a free lunch as you can get in this world.

Mango appears to no longer be available to new customers

One of my favorite high-interest savings accounts is the one linked to Mango prepaid debit cards. Mango savings accounts pay 6% APY on up to $5,000 in deposits per savings account. After that, they pay a mere 0.10% APY, but customers can have up to 3 Mango savings accounts, with a distinct $5,000 limit on each.

To save my readers a headache, this works out to $24.84 in interest per month on a "maxed out" $5,000 savings account balance, less a $3 monthly fee, for a net APR of roughly 5.24%.

Via Saverocity Forum user and friend of the blog ed1chandler, I learned this morning that Mango has, at least for now, closed their site from registering new accounts. This change has not affected currently existing accounts, and indeed we can hope it's a temporary change, but in the meantime this cuts off one of the best high-interest savings account opportunities that has been widely available in the US.

Mango's parent company also administers the Union Plus prepaid card

Mango is the own-brand product of Rêv North America, which is supposedly a white-label prepaid card company. I say "supposedly" because I have no reason to believe the company actually exists. Look at their website and decide for yourself.

However, in addition to the Mango prepaid card and linked savings account, Rêv North America administers an almost identical product called the Union Plus prepaid card, which also has a linked high-interest savings account. The savings account pays just 5.1% APY on up to $5,000, but the prepaid card's $2 monthly fee is waived in months where you load over $500 to the card, making the two products much closer to a wash.

Most importantly, the Union Plus prepaid card appears to still be available for new applicants.

The Union Plus application is finicky

The first time I submitted a Union Plus prepaid application yesterday, the site returned an error. After refreshing the page, my application was submitted successfully and I was able to immediately access my new Union Plus prepaid account.

So if at first you don't succeed, I'd suggest clearing your browser cookies, using a different browser, and rinsing and repeating until your application is successfully submitted and you have access to your new account.

Consumers Credit Union offers yet another option

Based in Illinois, Consumers Credit Union offers up to 5.09% APY on up to $20,000 in balances in their rewards checking account, although it's necessary to meet a variety of hurdles each month. Still, for those of us with the resources to meet those hurdles, it offers an extremely competitive interest rate on a much higher maximum balance than either Mango or Union Plus.

Conclusion

High-interest savings accounts offer the best of all worlds: easy access to your money through ACH pulls and interest rates that exceed those of "safe" assets like US Treasury bonds. I consider them an indispensable part of a well-balanced portfolio, and hope they'll be here to stay.

But this week's developments are not an especially promising sign.

My super-boring Sam's Club Amex offer strategy

I've now finished off the last of my American Express "Offers for You" at Sam's Club, and it was nothing special: I bought a bunch of Sam's Club gift cards, which I'll use to buy cheap stuff (realistically, beer) at Walmart at a hefty discount.

This was my strategy.

Round 1: $20 Sam's Club gift card for $2

When the Offer for You first launched, risk-averse as I am I purchased a $20 Sam's Club gift card to see how they would be coded. I paid $22 (including the 10% non-member surcharge), and a few weeks later when the charge finally cleared, I received a $20 statement credit.

Unfortunately, by that time Sam's Club had implemented two changes: they started charging shipping fees on their own gift cards, and had eliminated $20 gift cards as a purchase option.

They finally relented on the first change, but $50 gift cards currently remain the lowest denomination available for purchase online.

Rounds 2 through 4: $50 Sam's Club gift cards for $15

Fortunately, thanks to Doctor of Credit I knew how to split online Sam's Club purchases between two enrolled American Express cards. So I placed 4 orders for $50 Sam's Club gift cards, putting $20 on one enrolled card and $35 on the other (including the $5 non-member penalty). I received immediate "Congrats!" confirmation e-mails for each of the four orders.

Ultimately, I'll get $200 in Walmart store credit for $60 — a 70% discount on stuff I'm going to buy anyway. My theory is that I spend a lot of time at Walmart already, and they have competitive prices on a few things I purchase regularly. This is the part of our hobby that is closer to extreme couponing than travel hacking, but the price is right.

Conclusion

In many circumstances travel hacking favors the brave: due to my risk-aversion I ended up getting a mere 70% discount on my gift cards, when I could have received a 90% discount if I'd gone all-in while $20 Sam's Club gift cards were still available.

Over the course of a career in this hobby, those differences can add up to tens of thousands of dollars, if not more. On the other hand, sometimes those big, all-in plays backfire: Frequent Miler's scheme to stock up on fruit and nut baskets springs to mind.

Ultimately, I don't have the financial resources to hit every deal as hard as possible the day it launches. So I'll just keep reporting on the slow, steady, and safe methods that make up the bulk of my miles, points, and cash back strategy.

PSA: If you structure transactions, the government will ruin your life. Don't do it

I've shared a couple news articles on Twitter recently about people being charged by the federal government with structuring transactions.

Structuring is about reporting requirements

It's a federal crime to structure your transactions in any way with the intent to evade reporting requirements. It's not a crime to interact with the banking system in any (legal) way you want with any other intent.

Criminals structure transactions

For reasons I cannot begin to fathom, the first case I cited is being cast by the news media as a sob story about an undereducated ("10th-grade education") business owner being the victim of federal overreach.

But as the second story makes clear, criminals structure transactions and bank reporting requirements are a key way federal authorities are made aware of potential criminal activity. When people who are not committing any other crime structure their transactions to avoid federal reporting requirements, they detract scarce federal resources from investigations into criminal wrongdoing, like former House Speakers allegedly receiving bribes and paying off blackmailers.

Do whatever you want, just don't structure transactions to evade reporting requirements

If you're worried your bank or credit union will close your account if you repeatedly deposit or withdraw more than $10,000 at once, the solution is not to break up your deposits into smaller amounts in order to evade reporting requirements. That's structuring, it's a crime, and it exposes you to criminal prosecution and civil forfeiture.

The solution is to find a better bank or credit union, one that won't mind filing the Currency Transaction Reports required for transactions exceeding $10,000.

If you think that's too much of a hassle, consider the alternative.

Conclusion

We live in a society governed by laws. As long as you don't break any of those laws, the federal government will leave you alone the overwhelming majority of the time (state and local governments pose additional problems).

Structuring transactions to avoid reporting requirements is a federal crime. If you don't do it, you won't be charged by federal authorities with doing it.

An interesting FlyerTalk thread on blogging and bloggers

These days I don't spend much time reading other blogs, or FlyerTalk for that matter (although I do periodically post random thoughts on savings and investment in the Saverocity Forum). I'll skim the headlines in my RSS reader for new American Express "Sync" deals, and to see if any techniques are at risk of overexposure, but in general I have better (read: more profitable) things to do with my time than read about Japan Airlines award availability.

Award availability blogging is an interesting niche, it just doesn't have the slightest interest for me.

And of course the fact that so many bloggers recycle the same hoary talking points about the same commission-paying credit cards is another of the many reasons I rarely bother reading them.

Loyalty Traveler needs your pageviews

George, who blogs at TravelBloggerBuzz, recently pointed me towards an interesting thread on FlyerTalk, where some forum members were questioning a recent change in the format and content of the Loyalty Traveler blog.

The original poster posed the following question:

"Seems like there has been a shift from a 10 year+ focus on creative budget travel bookings to very frequent posts on rather ordinary airfare deals from SF Bay Area. 

Has Ric addressed this new direction in any post? What is the motivation for these abrupt changes."

Lo and behold, the blogger himself appeared and gave the following explanation:

"The addition of airfare deals was motivated by a need for more page views for Loyalty Traveler blog. Ad revenue has dropped by more than 50% in the past two years, meaning 100,000 page views pays me less than half what I used to get. I can't publish two blog posts per day anymore and make enough ad revenue to stay afloat.

I'll probably start affiliate links this year too for hotel bookings. 

Too many bloggers are writing in the hotel space these days to allow me to post content in the hotel space that is uniquely different enough from stuff readers see on other blogs. BoardingArea has become the 800-blog gorilla crowding me out. 

I'd love to only write about places to go, but those stories do not generate enough interest to pay a living wage. I started blogging as a lifestyle job, so I can work from home and organize my days the way I want to live my days. For eight years, I have been sustaining my self-employment without the need to sell readers anything from affiliate links."

Motivated blogging is usually bad blogging. It may still be profitable!

Ric obviously knows his business model better than I do, so it may well be that he finds his profit is greater with the addition of West Coast flight deals than it was before.

And as a gleeful dropout from your economy, I understand perfectly well the desire to blog as a "lifestyle job," in Ric's words.

But since I mostly can't stand to read travel blogging, I understand even better his readers' point of view: reading those west coast flight deal posts feels exactly like reading posts written with the sole purpose of generating additional pageviews in order to increase the blogger's revenue.

Turns out, that's what they were.

Conclusion

Obviously it's easy for me to sit here and snipe, since my livelihood (let alone my lifestyle!) doesn't depend on pageviews. Here's a fun chart of my all-time Google Adsense revenue:

On the other hand, it's not just some kind of insane luck that I'm able to make a living writing the posts I want to write, when and how I want to write them. Rather, I set up this enterprise that way (almost) from the beginning.

The way I look at it, I have a simple deal with my readers: I write the best blog I can write, and enough readers sign up for monthly subscriptions to make it worth my time to keep writing. And honestly, when I glance at just the front page of my site, I see a slew of posts that make me think, "damn, this is a great blog."

So here's hoping it stays that way!

Documents responsive to United Danish Kroner mistake fare FOIA request

A reader passed along and asked that I share some documents provided by the Department of Transportation in response to his FOIA request regarding the Danish Kroner mistake in February, 2015. For those who weren't following the play-by-play, this was the second time I'm aware of the DoT allowing United to revoke tickets that had been issued at an incorrect price, the first being Hong Kong 4-mile mistake awards in July, 2012.

These documents appear to me to be a generic batch of e-mails and files that the Department has decided to send to anyone submitting FOIA requests regarding the Danish Kroner mistake, and they've been heavily redacted. My reader believes, and I'm inclined to agree, that the redactions are not appropriate and obscure several key parts of the decision-making process that would be in the public interest, especially since the department sided with a for-profit corporation against that company's customers.

I'll post an update if there's any movement on that front.

The documents

With all that said, here are the documents themselves. The first 2 pages are the Department's explanation of the contents, pages 3-23 are the internal DoT communications, and the remainder are social media and news reports on the mistake fare.

Riveting stuff.

Anniversary post: your economy doesn't interest me much

A little history

I graduated from college in 2007, and that fall decided to pursue a longtime dream of mine: teaching English in Russia, where I had studied abroad as an undergraduate. In the fall of 2008, I returned to the United States to look for the kind of white collar, middle class job many of my readers no doubt enjoy.

A few weeks after I landed stateside, I was standing in the atrium of the Annenberg School for Communication at the University of Pennsylvania watching the stock market collapse as Congress voted down the first version of the TARP legislation. The Great Recession had begun, and I proceeded to scratch out a meager (though cheerful as always) living as a temporary office rat while I applied for hundreds of full-time jobs.

But no one was hiring.

After a year of living hand-to-mouth, I'd had enough and decided to escape the so-called "real world" (which didn't feel particularly real to me) and return to school. I studied in an advanced, federally-funded program to develop Russian fluency, then was admitted to a prestigious doctoral program in Slavic languages and literatures.

It was at that point, settled into a pleasant, walkable New England city with a plethora of CVS stores, that I went from applying for the occasional rewards-earning credit card and meeting minimum spending requirements with Kiva loans, to identifying the most lucrative cards I could use to manufacture spend on an ongoing basis.

My responsibilities at the university were negligible, besides teaching a section of undergraduate Russian each semester and pretending to care about 18th century Russian literature, so I wrote an e-book, manufactured more and more spend, and began writing this blog.

At the same time, I looked around at my classmates and realized that the chances of turning a PhD into the kind of tenure-track position they were all aspiring to were nonexistent. I like to gamble, but I wasn't interested in spending 6 years gambling on a career in academia.

So on May 13, 2014, I left New England and the university behind to dedicate myself to the present endeavor.

Your economy doesn't interest me much

In the last year, I've received one or two comments and e-mails each month either berating or interrogating me about my lack of interest in the traditional job market. As I hope the foregoing makes clear, the traditional job market wasn't interested in me. There was certainly a window, after returning from Russia, when the right corporate gig could probably have lured me into a 40 year career, house in the suburbs, and matched 401(k) contributions.

Entering the job market when I did, those jobs weren't on offer. And rather than hanging onto what was an increasingly-unrealistic fantasy, I adjusted my expectations to suit reality. In the reality I was thrust into, the only bets worth making were sure bets. That meant federally-financed educational programs, guaranteed university funding, and finally working for myself, where my livelihood depends exclusively on my own ingenuity and effort.

Readers seem to have two reactions to my decision. On the one hand, some people try to "explain" to me that my writing and manufactured spending can't consume every waking hour, so I could theoretically work a full-time job in addition to all the extracurricular activities I'm currently doing for fun and profit.

But other readers castigate me for not being "productive" and working a "real job," and those are the comments I have the most difficult time processing. Since no one has yet commented to actually offer me job, I can only conclude that what I'm being blamed for isn't not working, but rather not caring. And they're exactly right. I don't care about your economy.

Your economy just wasn't that into me, and I lost interest.

Caring is so baked into the cake of the American job market that it's no surprise many readers don't even realize they're doing it. But for me, caring would feel hopelessly masochistic. Writing resumes and cover letters, creating online accounts with hundreds of corporate job websites, and submitting application after application in the vain hope of securing the lifestyle many of my readers take for granted is not something I'm capable of doing any longer.

Because I already did it all, and in vain.

Conclusion

I'm nothing if not practical, and I know perfectly well that no deal lasts forever. When manufactured spend dries up completely and my blog subscribers abandon me, you can be sure I'll be there in the mailroom at Goldman Sachs, trying to catch the attention of the bond traders so I can make a quick fortune before destroying the world economy again.

But in the meantime, you'll find me right here. I'll keep writing the best blog I can as long as you keep reading.

Bonus plug

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